About Us

Welcome to roge — a modern lifestyle brand operated by NovaSyncc LLC, proudly founded in Colorado Springs, Colorado, USA.

At roge, we believe everyday products should be thoughtfully designed, responsibly made, and built to last. Our primary focus is creating high-quality stainless steel insulated bottles that seamlessly fit into active, mindful, and global lifestyles.


What Does “roge” Mean?

The name roge is inspired by the idea of “refined motion” — moving forward with purpose, efficiency, and simplicity.
It reflects our philosophy: removing the unnecessary, refining the essential, and delivering products that support life on the go without compromise.

Short, memorable, and globally adaptable, roge represents our vision of a brand that travels easily across borders and cultures.


Our Story

roge was founded by Muhammad Ishtiaq, with a simple but powerful idea:
hydration products should be reliable, sustainable, and designed for real life.

The concept was born from everyday experiences — long workdays, outdoor adventures, travel, and the growing need for reusable alternatives to single-use plastics. Rather than offering generic drinkware, roge was created to focus on durability, thermal performance, and minimalist design.

From our base in Colorado Springs, we began developing stainless steel insulated bottles that balance function and style, serving professionals, travelers, fitness enthusiasts, and environmentally conscious consumers alike.


What We Do

roge specializes in stainless steel insulated bottles designed to:

  • Maintain temperature for extended periods
  • Withstand daily use and travel
  • Support sustainable, reusable lifestyles
  • Deliver clean, modern aesthetics

We emphasize quality materials, practical design, and performance testing, ensuring every product meets our internal standards before reaching customers.


Our Operating Model

roge operates as a direct-to-consumer online brand through our official store roge.shop.

Our model allows us to:

  • Maintain close control over product quality
  • Streamline supply chains
  • Communicate directly with our customers
  • Continuously improve products based on real feedback

By selling online, we are able to stay flexible, innovative, and responsive in a fast-changing global market.


Sustainability & Responsibility

We recognize the environmental impact of everyday products. By promoting reusable stainless steel bottles, roge supports the reduction of single-use plastics and encourages more sustainable daily habits.

As we grow, we are committed to exploring more responsible packaging, logistics optimization, and long-term sustainability initiatives.


Looking Ahead: Our Global Vision

roge is currently in the early stages of international market expansion.

Our future goals include:

  • Expanding availability to customers worldwide
  • Building partnerships in key global regions
  • Adapting products and services to diverse markets
  • Establishing roge as a trusted international hydration brand

We are taking a measured, quality-first approach as we grow beyond the United States, ensuring that every new market reflects the same standards and values that define roge.


Our Commitment

At roge, we are committed to:

  • Quality over quantity
  • Honest branding and transparent operations
  • Continuous improvement
  • Long-term customer trust

Thank you for being part of our journey. Whether at home, at work, or on the move — roge moves with you.

Contact us:
Business Address: 2318 Eagle View Dr, Colorado Springs, CO 80909, United States
Email: support@www.roge.shop
Phone: +1 7755183482